General Manager & Partner, RML Automotive

Mike Rasmussen is an accomplished automotive executive and operating partner with a long-standing record of driving sustained profitability, operational excellence, and high-performance culture in complex, high-volume retail environments. As General Manager and Partner at RML Automotive, Mike is responsible for leading day-to-day operations while aligning people, process, and performance to deliver exceptional results.

With nearly two decades of executive leadership experience, Mike has held senior roles across some of the most respected dealership groups in the country. His career includes leadership positions with Hendrick Automotive Group, Ken Page Auto Group, and McDavid Honda, where he oversaw all operations at what became one of the most profitable Honda dealerships in the United States. He has also successfully managed and operated multiple dealerships simultaneously, demonstrating the discipline and systems thinking required to perform at scale.

Mike is widely recognized for his ability to build strong leadership benches and accountable teams. He leads with clarity, consistency, and high expectations creating cultures where people are engaged, developed, and committed to winning together. His operational approach is grounded in financial discipline, customer experience excellence, and continuous improvement.

Today, at RML Automotive, Mike continues to partner with ownership to drive growth, stability, and long-term enterprise value bringing the mindset of an owner and the execution of a seasoned operator to every aspect of the business.

Key Professional Highlights

• General Manager & Operating Partner with Full P&L Oversight
  Leads enterprise-level dealership operations with responsibility for performance, profitability, and long-term growth strategy.

• Proven Leader of High-Volume, Multi-Store Operations
  Successfully managed single and multi-location dealerships, overseeing sales, fixed operations, finance, customer experience, and team development.

• Builder of Elite, Accountable Teams
  Known for developing leaders, instilling operational discipline, and creating cultures that consistently deliver top-tier results.